<br />
l<br />
Knowledge<br />
eader<br />
Summer 2009 CollierS international property magazine<br />
Strategic<br />
Operations<br />
Protec<br />
<br />
28<br />
<br />
<br />
<br />
38<br />
Contents<br />
4 outlook 20/20<br />
What lies ahead: A look at real estate cycles,<br />
past and present, reveals what’s in store for<br />
the future. BY CHriS LEE<br />
<br />
8 spotlight<br />
richmond Oval is open and read<br />
From the<br />
editor’s desk<br />
in betWeen tHe LineS<br />
<br />
<br />
<br />
I recently had a conversation with a good friend about marketing. He said, “Kim, you<br />
know, I never thought of marketing as a strategic tool. I only view<br />
<br />
Outlook 20/20 hot topics making headlines today<br />
<br />
in transition<br />
Today’s real esTaTe cycle will be Transforming. by chris lee<br />
<br />
<br />
today’s economic, financial and oper-<br />
ating challenges will eventually<a title="Knowledge Leader Magazine page 1" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=1"> l Knowledge eader Summer 2009 </a> CollierS international property magazine Strategic Operations Protec
<a title="Knowledge Leader Magazine page 2" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=2"> </a>
<a title="Knowledge Leader Magazine page 3" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=3"> 28 38 Contents 4 outlook 20/20 What lies ahe</a>ad: A look at real estate cycles, past and present, reveals what’s in store for the future. BY CHriS LEE 8 spotlight richmond Oval is open and read
<a title="Knowledge Leader Magazine page 4" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=4"> From the editor’s desk in betWeen tHe LineS I </a>recently had a conversation with a good friend about marketing. He said, “Kim, you know, I never thought of marketing as a strategic tool. I only view
<a title="Knowledge Leader Magazine page 5" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=5"> </a>
<a title="Knowledge Leader Magazine page 6" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=6"> Outlook 20/20 hot topics making headlines today</a> in transition Today’s real esTaTe cycle will be Transforming. by chris lee today’s economic, financial and oper- ating challenges will eventually
<a title="Knowledge Leader Magazine page 7" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=7"> The reaL esTaTe indusTry is a cycLicaL business. </a>If left to its own devices, it would rise and fall naturally in accordance with the historical patterns of real estate entrepreneurs. Ba
<a title="Knowledge Leader Magazine page 8" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=8"> the people, placeS spot light and eventS Shaping</a> the induStRy »Special RepoRt the Richmond olympic oval will host the long- track speed
<a title="Knowledge Leader Magazine page 9" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=9"> »financing NoNProfit ProPerties toRonto gRoup</a> addReSSeS the Special Real eState needS of not-foR-pRofit oRganizationS. the challengeS foR nonprofit groups are many and include funding, client se
<a title="Knowledge Leader Magazine page 10" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=10"> Who were your mentors? i was lucky to have severa</a>l. My first was Brent Berry, who was the director of com- munity sports services at the university of British columbia in Vancouver. as a teenager, h
<a title="Knowledge Leader Magazine page 11" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=11"> »happeningS for More “HaPPeninGs,” Go to PaGe 1</a>8. colliers’ Senior investment Broker david Rademacher begins the question and answer portion of colliers’
<a title="Knowledge Leader Magazine page 12" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=12"> B2B business to business tips how to succeed </a>in business by really trying TImOTHY P. O’BrIeN, auTHOr Of The Power of Personal Branding, sHares fIve HIgH-ImPacT sTraTegIes TO succeed regardless Of
<a title="Knowledge Leader Magazine page 13" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=13"> </a>
<a title="Knowledge Leader Magazine page 14" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=14"> Working Space smart design for the workplace s</a>pace savers CollierS StrategiC planning team ShowS one latvian teleCom how to ConSolidate SpaCe and reduCe operating expenSeS by 36 perCent. by randy
<a title="Knowledge Leader Magazine page 15" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=15"> workplace overlays One of the main tools Colliers</a> Studio used to craft its strategy was a set of interactive PDF files called scenario overlays, which provided graphic representations of the various
<a title="Knowledge Leader Magazine page 16" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=16"> Bank Notes CommerCial FinanCing news navigatin</a>g Today’s loans New loaN reStructuriNg ServiceS help commercial property owNerS iN diStreSSed SituatioNS. By Joe FraNzetti The nexT Few years will be
<a title="Knowledge Leader Magazine page 17" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=17"> Sound Off Strategic thinking long-term Strateg</a>y vs. Short-term expediency Cost-Cutting is a given in today’s eConomy, but the reward of an insightful business plan outweighs the paybaCk of quiCk-f
<a title="Knowledge Leader Magazine page 18" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=18"> Personal Biz Enhancing thE ExEcutivE lifEstylE </a> Breaking Bread Forget the board room. truly successFul business deals are made when sharing a meal. by Jeanna barrett “lEt’s do lunch.” It may se
<a title="Knowledge Leader Magazine page 19" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=19"> san francisco connoisseur: Mike McCarthy where: P</a>iPEradE 1015 Battery Street, San Francisco, Calif. 415.391.2555, piperade.com insidEr tiP: If you are one-on-one with a cli- ent, ask for table numbe
<a title="Knowledge Leader Magazine page 20" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=20"> Happenings a GallERy OF EVEntS COllIERS I</a>ntERnatIOnal’S KnOwlEDGE FORUm featured seven speakers, three networking activities and two days of informational sharing. the annual client event is
<a title="Knowledge Leader Magazine page 21" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=21"> </a> Knowledge Forum participants discussed the session’s impact: (from left) matthew Felton, President & CEO, Felton Properties; mike mcCarthy, Seni
<a title="Knowledge Leader Magazine page 22" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=22"> Wood Stock Seattle-based Plum Creek Timber ComPan</a>y invests in timberland—and communities. it’s an investment that’s paying dividends today and into the future.
<a title="Knowledge Leader Magazine page 23" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=23"> I t’s been said that some people—and</a> It’s a commitment that Colliers Interna- companies—can’t see the forest for the tional’s Troy Dana has
<a title="Knowledge Leader Magazine page 24" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=24"> 22 | knowledge leader Summer 2009 </a>
<a title="Knowledge Leader Magazine page 25" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=25"> (opposite page) since it was formed in 1989, the </a>company has helped to conserve nearly 830,000 acres of land across the country—and protect its resident wildlife—through partnerships with national gr
<a title="Knowledge Leader Magazine page 26" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=26"> Golden Rule When it comes to Succeeding at</a> work and in life, Morguard Investments’ Chief Operating Officer Stephen Taylor follows ThIS fundaMenTal TeneT. By Cheryl Reid-Si
<a title="Knowledge Leader Magazine page 27" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=27"> To truly understand Morguard Investments’ Chief O</a>perating Officer Stephen Taylor, ask him about Toronto’s Covenant House. Part of an international program for homeless street kids based in New Yor
<a title="Knowledge Leader Magazine page 28" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=28"> “Treat others as you would have others treat you.</a> We’re largely investing other people’s money, but we treat it like our own. There’s kind of a family feel to our organization and that’s part of the
<a title="Knowledge Leader Magazine page 29" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=29"> morguard investments’ real estate por</a>tfolio includes 181 Queen street (opposite page) and 131 Queen street (bottom right), both in ottawa, ontario and the
<a title="Knowledge Leader Magazine page 30" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=30"> strategic Ops leasing </a> prOperty managers agents asset
<a title="Knowledge Leader Magazine page 31" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=31"> pOint OF View: asset Owners tHe game HaS</a> cHanged What was once an all-out offensive strategy— buy buildings, secure debt, sign tenants, repeat—has become a strategic battle where the w
<a title="Knowledge Leader Magazine page 32" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=32"> pOint OF View: prOperty managers retention iS ke</a>y The property manager is the owner’s first line of defense in preserving the value of an asset: tenant retention is the name of the game. That’s
<a title="Knowledge Leader Magazine page 33" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=33"> Chambers explains that a $1 increase in net o</a>perating income for a property with a 7 per- cent capitalization rate increases building value by $14. Property managers who find cost sav- ings for a
<a title="Knowledge Leader Magazine page 34" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=34"> pOint OF View: leasing agents demand iS re</a>turning “Early this year, the leasing market was nearly silent,” acknowledges Dan Dahl, senior vice president at Colliers in Seattle. “But as spring
<a title="Knowledge Leader Magazine page 35" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=35"> wireless Internet. “Tenants can have a no-cost br</a>eakout meeting outside of the office without leaving their building,” Bristow says. changing incentives In the past, one of the ways owners encourage
<a title="Knowledge Leader Magazine page 36" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=36"> Investment/LeasIng OppOrtunItIes a listing of col</a>liers international properties BaLanCe OF rOBIna Land HOLdIng seCure LOngterm deveLOpment InCOme Robina,Gold Coast,QLD, Australia • Secure long te
<a title="Knowledge Leader Magazine page 37" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=37"> Investment/LeasIng OppOrtunItIes a listing of co</a>lliers international propertiesWOOd BrIdge vILLage ±31,500-sF garden OFFICe/retaIL BuILdIng Anaheim,CA We are pleased to offer for sale on a fee
<a title="Knowledge Leader Magazine page 38" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=38"> Investment/LeasIng OppOrtunItIes a listing of col</a>liers international properties aLLen park BusIness Centre a neW generatIOn OF green OFFICe spaCe Toronto,ON,Canada • Now leasing 240,000 SF
<a title="Knowledge Leader Magazine page 39" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=39"> Book Smarts ExEcutivE BEst sEllErs what are you</a> reading? We AsKed Top exeCuTIves WhAT Key INsIghTs They’ve gleANed fRoM TheIR fAvoRITe pAge-TuRNeRs. ANNE DEssi chief Human resources Officer, colli
<a title="Knowledge Leader Magazine page 40" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=40"> Executive Vacations high-end travel </a> holidays auctioned on luxury link include cruises on the danube river (this page), african safaris (below) and excursions in ireland (opposite
<a title="Knowledge Leader Magazine page 41" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=41"> Tahiti and the woman who won it is still a custom</a>er today. “She and her husband are surgeons and she later told me that she never imagined going on a cruise until she saw the auction,” says McD
<a title="Knowledge Leader Magazine page 42" href="http://www.zmag.dk/showmag.php?mid=hgrff&pageid=42"> In Focus ceo notes Playing the Game Changing yo</a>ur strategy Can give you the Competitive edge. By doug Frye Most of us are familiar with the inspirational saying, “It doesn’t matter if you win o
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